Privacy Policy

1. Who We Are

Maali Taxis Perth ("we", "us", "our") is a taxi and private transport service operating in Perth, Western Australia. Our registered business address is in Perth, WA. You can contact us at:

• Phone: 0420 780 786
• Email: maalicabs@gmail.com
• Website: sawantaxis.com

2. Information We Collect

We collect information necessary to provide our taxi and transport services. This includes:

• Contact details: Name, phone number, email address
• Booking information: Pickup and destination addresses, booking times, flight numbers (for airport transfers)
• Payment information: Payment method preference (cash, card, Cabcharge). We do not store credit card details.
• Device information: IP address, browser type, device type (for website analytics and security)
• Communication records: Emails, WhatsApp messages, and phone call logs related to bookings

3. How We Use Your Information

We use your personal information to:

• Process and confirm your taxi bookings
• Dispatch drivers to your pickup location
• Send booking confirmations and updates via SMS or email
• Contact you about your ride if needed
• Improve our services and website experience
• Comply with legal and regulatory requirements
• Prevent fraud and ensure passenger safety

4. Google Ads & Analytics

We use Google Ads conversion tracking to measure the effectiveness of our advertising. When you visit our website after clicking a Google ad, a cookie may be placed on your device to track whether you complete a booking. This helps us understand which ads are working.

You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

5. Meta (Facebook/Instagram) Advertising

We may use Meta Pixel to understand how visitors interact with our website after seeing our ads on Facebook or Instagram. This helps us show relevant ads to people who might need our services. The pixel collects anonymous data about page visits and actions taken.

You can manage your ad preferences through Facebook Ad Settings.

6. Data Sharing

We do not sell your personal information to third parties. We only share data with:

• Our drivers: Only the information needed to complete your ride (name, pickup address, phone number)
• Service providers: Email delivery services (EmailJS), website hosting, and payment processors
• Legal authorities: When required by law or to protect safety

7. Data Security

We take reasonable steps to protect your personal information from unauthorised access, loss, or misuse. This includes:

• Secure website hosting with SSL encryption (HTTPS)
• Limited access to booking data (only authorised staff)
• Regular review of our data handling practices

8. Your Rights

Under Australian privacy law, you have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information (where legally permissible)
• Opt out of marketing communications
• Lodge a complaint with the Office of the Australian Information Commissioner (OAIC)

To exercise these rights, contact us at maalicabs@gmail.com.

9. Cookies

Our website uses cookies to:

• Remember your preferences and booking details
• Analyse website traffic and usage patterns
• Track advertising effectiveness (Google Ads, Meta Pixel)

You can disable cookies in your browser settings, though this may affect website functionality.

10. Changes to This Policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated date. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions about this privacy policy or how we handle your data, please contact us:

• Phone: 0420 780 786 (24/7)
• Email: maalicabs@gmail.com
• Address: Perth, Western Australia